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Nicolas Pocard

Vice President of Marketing and Strategic Partnerships

Nicolas Pocard brings to Ballard more than 20 years of experience in business development and marketing at the international level.

Nicolas Pocard joined the fuel cell industry in 2004 and Ballard Power Systems in 2012. Among his responsibilities, Nicolas looks after corporate market strategy, marketing activities, government relations, and strategic partnerships for Ballard.

Nicolas Pocard is the Vice-Chair of the Board of the Canadian Hydrogen and Fuel Cell Association (CHFCA) and a Board member of the California Hydrogen Business Council (CHBC) and of the Canadian Urban Transit Research & Innovation Consortium (CUTRIC). He also represents Ballard with various Industry Associations and Government forums.

Mr. Pocard holds a degree in Chemical Engineering from ESCOM (Paris) and a Master’s of Science from The Ohio State University (USA).

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Recent Posts

Sep. 28, 2017

The Time for Zero-Emission Technology Is Now

Transit managers around the world are beginning to realize the necessity for implementing zero emission technology in their fleets. Are you one of them?

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Jul. 6, 2017

EU Energy Policy And Hydrogen: The Path to Local Economic Prosperity

Creating a long-term, stable EU energy policy is now a high priority for decision makers across a myriad of industries.

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Jun. 1, 2017

Fuel Cell-Battery Hybrid Propulsion: How to Meet Zero Emission Goals

There is no doubt that the future of public transit and goods distribution transportation is going to be zero emission.

Diesel engines, that power our buses and heavy duty...

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Apr. 6, 2017

Clean Hydrogen Production: Moving Toward Zero-Emission Transit

Hydrogen, the most abundant element in the universe, is now being called the super fuel of the future. Clean hydrogen production will play a major role as we move away from...

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Oct. 27, 2016

How Can Hydrogen Fuel Help Us Breathe Better?

Let’s say that I am a powerful fairy godmother and with a wave of my magic wand I could immediately transform all vehicles into electric powered, zero-emission wonders of the...

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Sep. 1, 2016

Green Logistics: Fuel Cell Material Handling Equipment

With the rise in global consumerism, updated government regulations are set to tackle the consequential increase in the carbon emissions from retail supply chains. With these...

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